Opportunity:
I believe there is an opportunity in creating comprehensive breakdowns of each lectures within an online class, as students are not motivated to watch the lectures if they do not physically attend the class, for which they lose out on important information for the exams and assessments.
Solution:
The solution would be to offer a subscription service that provides students with detailed notes of each class lecture the day of the lecture, therefore prepping the students who may be reluctant to watch over an hours worth of material as if they were in the lecture themselves. This is a great way of both working efficiently and capitalizing on individual's laziness, as one iteration of the lecture notes can be sold to all the students within that course. While "competition" may somewhat be high, tailoring notes that are efficient, effective and fit the individual schedules of each student will result in high customer retention over time.
I like your opportunity and solution, you know you have competition already, study edge is pretty good. However, I see where you’re coming from, sometimes watching the videos I wish there was a timeline including where certain content is being covered so I don’t have to guess and spend extra time looking for it. Tailoring the content to be more efficient and effective.
ReplyDeleteHi Andrew,
ReplyDeleteI think your idea and opportunity have great potential. You could really tailor the classes that you offer to the courses that your competitors don't cover. This would be the most effective strategy simply because these big tutor companies around campus have a lock on most of the their customer base, so offering an efficient note taking guide for these students other classes, I think would be a very successful idea.